Cementos Pacasmayo is the leading cement company in the construction materials industry in Peru. It specializes in the production, distribution and marketing of cement and its derivatives. 55 years of experience in the market, with its experienced team of professionals, corporate culture and values, giving confidence to continue to lead the market for cement and building materials in Peru.
Today, the company is among the top 5 companies nationwide and in 35th in the ranking of the Best Companies in Latin America. Moreover, it has a historical fact: This is the first cement company in the country that enters the Stock Exchange demanding New York. The company earned US $ 234 million and placed 20 million ADS, equivalent to 100 million common shares Pacasmayo.

Previous situation

In the context of global economic crisis like the present, it is surprising to find a company as Cementos Pacasmayo, with this trend of growth, research and develop new products, and above all, committed to and for people. In a situation like that is, it is very important to build a solid foundation to face the future and to achieve sustainable growth over time. It is for this reason that the management of information technology you implement agile business intelligence solution, to provide the company of criteria in decision-making.
"We had a very static and linear solution, which did not give value to information and showed just simple reports", "We wanted to add value to our users." The company needed a solution that reduces the complexity and number of reports and Excel files with operating and in turn allow him to anticipate in real time to changing needs and market changes ... "It is then, where it was decided that MicroStrategy was the best solution to grow together with our information needs," ,said Alonso Villanueva, Manager of the IT area.

Why MicroStrategy

Before deciding on Micro Strategy, Franz Zárate (Area Manager BI) Analyzed other BI tools. The election process was not easy, I reiterate Franz. We spent 3 weeks of constant evaluation of the different tools. Finally, it was Concluded That MicroStrategy was the perfect tool to guide the success They Have today.
"The speed of obtaining results, Automating the reporting process and quality of information Obtained allowed to launch the project with in very tight deadlines. The tool has enabled us, for ITS flexibility, BI Simultaneously addressing That Were INITIALLY project phases planned for later stages,Said Alonso Villanueva.

Key Challenges

The path Begins With This tool yet. We like to spread the tool first challenge nationally to all its subsidiaries and middle companies ... On the other hand, we are now encouraging the mobile analysis; all our managers, supervisors and group Through Their heads will access mobile, giving agility in decision-making.
The next challenges to Achieve, to highlight a few, are: creating predictive models for Management Control area, Creating Dashboards Production Process (In the office area, controlling quality, etc.) to as managing itineraries for clients, etc.

Main achievements

There are many benefits to Micro Strategy Gives us today: the ease of finding information, the speed with which decisions can be made, among many other advantages can be seen in the day.
We are pleased with the interface, STI simple and intuitive to access and analyze the data form. We are now able to expand the use of Micro Strategy nationwide, in all branches.